BBC Launches Chatbot To
Help Solve One Of The
World’s Most Pressing Issues

BBC launches a chatbot to aide in educating and creating awareness surrounding
climate change - a prevalent example of chatbots creeping across the chasm
towards mainstream adoption. Seeing a major player such as BBC continue
to adopt the technology to assist in solving a major issue marks a positive
indicator for the technology [...]

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Leveling Up Your Chatbot:
How to Go from 2% to 30%
Engagement Through
Context & Personalization

The following is an exclusive post brought to you by Ultra Cool and Drift, a       
leading platform in conversational marketing.
The secret to getting 15, 20, 30, or even 40% bot engagement is all
about personalization and context. While this may sound simple,
many companies still miss the boat on the basics [...]

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